Meet the Team: Jody Coleman

July 2, 2013

Each week we’ll introduce a member of the CDFL team, or as we like to think of ourselves, the “us” in the Power of Plus.

Last week, we debuted the “Meet the Team” feature by beginning to introduce our CDFL leadership team. We started by introducing Rob Farr, and this week we continue with another member of the CDFL leadership, Jody Coleman. We think that, even though this is only our second “Meet the Team” entry, you will already be able to see that we are lucky to be guided by a group of people who bring vastly different perspectives and approaches to our business. Over the course of the next few weeks you’ll see how our leadership team’s outlooks run the gamut from artistic to practical, and everything in between. These complementary personalities and varying viewpoints exemplify the Power of Plus.

This week we’re proud to introduce Jody Coleman, Principal. Jody is a married father of two and a man with eclectic taste in television programs.

What do you do at CDFL?
I deal primarily with the federal market. We work mainly for the Army, Navy, and Air Force and work with multiple Corps of Engineer districts as well as NAVFAC (Naval Facilities Engineering Command) Southeast. Our main focus has been at Keesler Air Force Base Biloxi, Fort Campbell and Fort Knox Kentucky, Fort Benning Georgia, Fort Jackson South Carolina, and Fort Bragg North Carolina.

What exciting things are you working on right now?
We’re currently working on a five-year master plan for Raytheon in Forest, Mississippi in addition to two proposals for Fort Bragg’s 3rd Special Forces Group – one is a Battalion Operations Complex and the other is a Civil Affairs Complex.

What is the best thing about working at CDFL?
The people I get to work with.

What do you spend the most time doing outside of work?
Hunting and fishing, both of which are enjoyable; and yard work, which isn’t very enjoyable.

What’s the last movie you saw?
Identity Theft – I do not recommend it.

How long have you worked for CDFL?
21 years

How long have you been in the profession?
33 years

What is your favorite lunch spot in the neighborhood?
Walker’s. No, Nick’s or Brent’s or Babalu or Sal & Mookie’s – who knows, they’re all good. With so many good restaurants close by it’s hard to choose.

What new thing is happening in your field?
There has been no federal work available in our area during the first two quarters of this fiscal year because of the sequestration. Projects have been delayed while Congress determined the amount of money that would be available for new construction with the catch being that those dollars had to be under contract by the end of the fiscal year. As a result, projects are now being announced and we’ve been very busy with military-related proposal requests.

What’s your favorite TV show?
Duck Dynasty (everyone in the South knows people like this) and Game of Thrones.



Cardiovascular Center at the University of Mississippi Medical Center

June 27, 2013

We’re excited to see progress on the new Cardiovascular Center at the University of Mississippi Medical Center. Awarded the project in 2010, CDFL designed a new heart facility that includes three catheter procedure labs, two electrophysiology procedure labs, seventeen private patient recovery rooms, a non-invasive cardiovascular department, staff offices, and conference room.

Demolition of an existing building was the first step in getting the project underway. Following the demolition, site work prepared the ground for new work to begin. Currently, steel structure is being erected and will be followed by the glass and brick “skin” of the building.

Patients and visitors will be greeted by a fully covered drop-off area and two-story reception and lobby area. Thanks to generous expanses of glass throughout, the space will be bathed in natural light. CDFL worked closely with the UMMC staff to design a building that will blend seamlessly into the existing campus while adding a fresh, contemporary addition that is reflective of the Heart Center’s new identity.
Project completion is set for 2014.



Meet The Team: Rob Farr

June 25, 2013

Each week we’ll introduce a member of the CDFL Team, or as we like to think of ourselves, the “us” in the Power of Plus.

There are infinite ways to describe the “ideal leader.” Just search the web for “leadership quotes” and you’ll see the staggering number of people trying to sum up the best way to lead in an insightful and pithy sound bite. It’s a testament to both the limitless nature of the Internet and, more importantly, the effectiveness of differing leadership styles.

Here at CDFL our leadership team is reflective of the notion that there is no such thing as the ideal leader. Rather, it is the right kind of leadership that matters. It’s finding a leader or a team of leaders that fit an organization’s needs.

The “Meet the Team” feature on our blog is an opportunity to give a little insight into the personalities behind the projects and the people behind the plans. We’ll begin by introducing the CDFL leadership. Through their answers we hope you’re able to see we’re lucky to have achieved the elusive feat of finding the right kind of leaders – the kind of collaborative, complementary leadership that exemplifies our belief in the Power of Plus.

Hopefully, you’ll also get some decent Netflix recommendations.

This week we’re proud to introduce Rob Farr, second-generation principal and corporate president. Rob is a graduate of the University of Arizona and lover of blackberries (the fruit, not the phone).

 What unique attributes do you bring to the CDFL team?

My role is one of strategy. Understanding clients’ goals is key in assisting them in achieving the maximum value of their investment. The collective wisdom of 40 years of practice allows me to provide the touchstones of timeless design combined with cutting edge concepts for our clients.

What would your dream project be?

My dream project is a creative project that provides human habitation while lifting the spirit and inspiring the soul. Wait, that’s every project! Every project we are entrusted with changes peoples lives and makes a difference in the experience of living.

What would surprise us most about your job?

The power of creation: how it can and does make a difference in peoples daily lives.

What do you do at CDFL?

I lead the strategy activity – defining how and what is to be accomplished. Visioning a new experience to meet client goals with enhanced value.

What exciting thing are you working on right now?

I am developing a strategy that will enable our team to achieve preeminence in experience design. I am also assisting to develop a vision for the transformation of education in the university area. Additionally, I’m building a concept to allow for the effective procurement of construction services in a value-based concept for our clients’ goals.

What is the best thing about working at CDFL?

The best thing about working here are the wonderful, creative, and talented people who work together for the betterment of the built environment.

What do you spend the most time doing outside of work?

I am privileged to be able to build and create with my hands. The continuation of design into my personal space builds my appreciation for the effort of everyone engaged in the built environments process.

What was the last movie you saw?

Sky Fall – James Bond is the man. This film was a little darker but no less dramatic.

How long have you worked for CDFL?

I started my career at CDFL almost forty years ago. I worked in the firm before that as the jack-of-all-trades. I’ve had forty years of wonder and growth in this profession – affecting true and sustained betterment.

What is your favorite lunch spot in the neighborhood?

Walkers, Roosters, Basils, Nicks – how could you choose?!

What new thing is happening in your field?

Project delivery and integrated teams. We are learning how to work as a combined group with the project at the center of the effort. New materials and new processes allow for the expansion of buildings intelligence.

What’s your favorite TV show?

Cubs baseball broadcasts during the summer and the old Dr. Who on BBC





It’s a big day at CDFL! This morning we unveiled our new and improved website as well as our recently launched social media presence to the entire team. Featuring past and current project case studies, an introduction to the CDFL team, and a frequently updated news section, the revamped site provides a more informative and interactive visitor experience.

To guarantee you don’t miss out during this exciting time at CDFL, be sure to follow us on Twitter and LinkedIn and like us on Facebook. We’ll be posting lots of great stuff – updates on projects, links to case studies, a weekly Meet the Team feature (or, as we like to say, the “us” in the Power of Plus), and much more.



Focus on Engineering: JSU College of Science, Engineering and Technology

January 17, 2013

Increasingly, some of the most sought-after professionals have degrees in engineering. From labs to design firms, engineers are playing key roles in organizations and, more broadly, in our national economy. That’s why it’s critical that our colleges and universities invest in the training and education of the next generation of engineers.

CDFL has had the opportunity to design five engineering facilities over the past 25 years – most recently designing the College of Science, Engineering and Technology at Jackson State University in Jackson, MS.

In every education facility CDFL designs, we plan carefully to maximize the student experience. The College of Science, Engineering and Technology incorporates transparent finishes to expose various construction levels, and also includes two-story laboratories to allow for viewing of testing and teaching processes from above.

To read more about this project, click here.

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Project Update: Alexander Field’s first game set for March 19th

January 13, 2013

We’re excited about the imminent completion of Purdue University’s new baseball stadium, Alexander Field. CDFL was awarded the project in 2008, and designed a 2,542-seat stadium that includes an indoor hitting facility, TV facilities and a pedestrian plaza linking the stadium to a new soccer venue.

We have worked carefully to design a stadium that blends seamlessly into the existing campus style – something we did with the University of Mississippi’s baseball stadium as well. In our initial planning, we worked closely with coaches, the athletic department, stadium personnel and university administration to ensure that all needs were met.

Already, fans have purchased over 400 season tickets to watch the defending Big Ten conference champions.

We may not be from Indiana, but come March 19, CDFL will be pulling for the Boilermakers!

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